Frank Kern owes his success through dedication to finding wealth through as little work as possible. Though his story may vary greatly from other accounts of those who made it big through ingenuity and hard work, Frank Kern’s story is a very interesting and inspiring one.
Frank Kern began his struggle towards financial independence and career success with seemingly one of the worst handicaps possible, an undermining ability to underachieve at everything in his life. The first evidence of this can be seen when Kern decided to drop out of college and get rich on his own. Consider how many students would love to do this or have done this-only to miserably fail. Frank Kern, on the other hand, did it and knew how to use his time and focus wisely in order to still get the success he dreamt of without the standard route of collegiate education for attaining it.
Frank Kern had – as he describes it, “a very brief college career, which was unsuccessful.” He left college “because everyone I [he] knew who had achieved wealth had not done so by using what my [his] professors were teaching [him].” In 1999-soon after dropping out-Kern decided to embark upon the world of internet marketing and business. He had three initial internet businesses: InstantInternetEmpires.com, HotResponders.com, and CashFlowCircle.com. All sold information products and focused on providing information to marketing customers. He did this through the creation of his first ever online course, (with the assistance of a partner, Ed Dale), inspired by his own life and work ethic, and entitled, “Underachiever Mastery”. This course focused on how internet novices could easily earn money on the internet, with hardly any work, savvy, or maintenance. In “Underachiever Mastery”, Kern offers his techniques for going about this for the utmost success for the underachievers out there.
Though it may seem an unlikely success, consider how many of us are underachievers, and this will show you how large Frank Kern’s market really is. But his idea for this venue in internet marketing came from not just his general attitude towards work and career, but a single ingrained truth that his grandfather had always instilled in him, from an early age. That was, to focus on business integrity and customer service.
His grandfather had had little money or education when he began his successful business, and this inspired Frank Kern that he could beat the odds as well, as long as he kept this truth in mind. Moreover, Kern closely watched business gurus such as Jeff Paul, Jonathan Mizel, and Dan Kennedy to learn how to profit the most from the least amount of time invested as possible.
His grandfather’s wisdom even follows him into his more recent work, such as in “Frank Kern’s Mass Control”, which focuses on establishing a much needed trust from your customer in order to secure their business. Again: customer service and integrity.
In his career, Frank Kern has not only developed a number of instructional courses and seminars on getting the most return with the least amount of work involved, but has also incorporated a number of successful websites into his achievements that focus on making money through niche networking and marketing.

